The Proposal Cover Letter

A proposal cover letter is the first thing a donor will see when reviewing your submission requesting project funding – do not underestimate its power and importance! Since it is the first thing a donor sees when making their decision, it is essential you get it right, that you quickly, clearly and succinctly make yourself stand out. It can be difficult to present your project concisely, to know what to include and what to leave out, and how to stand out from the countless others vying for the same donor’s attention. This course speaks to all of these challenges to help you make a good impression and progress to the next stage and increase your chances of getting funding.

Our expert Erik Detiger will share the secrets of creating a specific and enticing cover letter that includes everything they need to get a donor's attention – because that is what this is all about!

What will you learn from this course?

• The purpose and importance of a cover letter
• What to include in a cover letter and what to leave out
• Making a cover letter stand out and get the donor’s attention

The course also includes a sample cover letter and template that you can use as a starting point which just needs to be adjusted to the specific details of your project.

Who should take the course?

• NGO managers and executive directors
• Fundraising and development professionals for local and international NGOs
• Non-profit consultants and consulting firms
• Fundraisers for local NGOs and small organizations
• Fundraisers for a cause close to their heart
• Students

Philantropia is an Approved Provider for Continuing Education in Fundraising. Full participation in “The Proposal Cover Letter” is applicable for 1.5 points in Category 1. B – Education of the CFRE International application for initial certification and/or recertification. CFRE is an independent certification for fundraising professionals that aims to set standards in philanthropy through a valid and reliable certification process for fundraising professionals.

Participation in this program may assist you in learning or reviewing concepts covered on the Certified Fund Raising Executive (CFRE) examination as detailed on the Test Content Outline provided by CFRE International. CFRE International does not sponsor or endorse any educational programs and the (educational program title) was not developed in conjunction with CFRE International.